Videos

10 Top Facts You Should Know About Online Video Marketing

Whether you’re an Internet Marketing Superstar, or just feeling your way through the world on online videos, you’ve probably never heard of these following 10 top facts about one of the fastest-growing online marketing tools today.

77% of adults have viewed videos online. About 33% of these adults are in college or have completed a degree.
YouTube has an average of 100 million unique visitors per day, viewing about 6 billion videos.
An average viewer watches about 273 minutes of online video.
More businesses have invested in online video ads in 2009, growing up to 45% in 2009
After viewing an online ad, about 46% of viewers take action, whether through visiting the company’s website, asked for further info or purchasing a product or service.
65% of viewers watch online ads all the way to the end.
By 2011, it is expected that $4.3 billion will be spent because of online video ads.
Most people (about 65%) who watch online videos are between 35-64 years of age and 67% of these have middle to high incomes.
Online videos account for 60% of Internet traffic.
Of the Top 50 Internet Retailers, 68% have videos on their site.

The Internet is no longer limited to just text and pictures, or one way communication. Customers and potential customers want to see your product or service, not just surf around your website, looking for more info. There is a demand for videos, especially with viewers becoming more sophisticated and having short attention span. A well put-together, professional-looking video is a great marketing tool, and can increase your business without harming your bottomline.

Are you using video in your online marketing plan? Share your best video link below in the comments! Here’s a link to one of mine – Best Social Media Guide