I was speaking with a friend today about our businesses. We chatted for a while about groups we belonged to and acquaintances and how we loved to help others succeed in life and in business. Toward the end of our conversation, we moved more toward what drives business to us. And I wanted to share her story.
She admittedly is not a social media butterfly. She use to get on Facebook, maybe once a month to just check in and see what was going on. During one of those once-a-month visits she saw a post from someone she had met at a conference earlier in the year. They had gotten to know each other and “friended” one another on Facebook. And that was the end of the story.
However, on this day my friend noticed a comment from one of her Facebook friends and it really resonated with her. She felt a strong connection to the post and the person. So she began to communicate with her and learned more about her business and the services she offered. Which eventually turned into a working relationship between the two of them.
My friend now has a support person that she get’s along great with and can bounce ideas off of, but also someone that will help her to grow her business in the way she visions.
This little story is just a great example of how social media should work. You post things on your Fan Page or your personal Wall and people read them and hopefully share them with their friends. You just never know what post might bring you the next big customer or client. So post great information, thoughtful comments and encouraging words, it will boost your business!
Let’s Network